As the temperature drops and the days grow shorter, there's one surefire way to stay warm this fall—Squatember! It’s not just another fitness challenge; it’s your ticket to more muscular legs, a firmer backside, and the most effective way to fend off the chilly weather with the power of muscle. Ready to dive in? Let’s get low and discover how Squatember can transform your fitness routine this September.

 

Get low with us in Squatember!

Protect yourself from the cold with gluteus gains!

As we move into the colder months in the Northern Hemisphere, staying active becomes crucial—not just for maintaining fitness but also for keeping warm. Muscle mass plays a significant role in thermoregulation, generating heat and helping you stay comfortable even when the temperature dips (check out this one, for example www.sciencedaily.com).

And what better way to build muscle than by targeting the largest muscle in your body—the gluteus maximus—with the ultimate exercise: the squat.

Squats aren't just about aesthetics; they're a full-body workout that boosts mobility, ignites metabolic pathways, and enhances balance and spine health. Deep squats, in particular, engage your core, firm up your glutes, and strengthen your legs without putting undue strain on your back. Plus, they’re versatile—whether you’re into fitness or just looking for a way to keep warm, squats are the way to go.

 

Join the Squatember Challenge

This September, we’re challenging you to embrace Squatember with a 30-day squat challenge that will leave you feeling stronger, more energised, and ready to take on the season. Whether you’re a seasoned athlete or a fitness newbie, everyone can participate in Squatember. Share your progress and favourite squat routines on Instagram or Facebook, and don’t forget to tag us. We’re excited to see your creative takes on the challenge—let’s make Squatember as fun as it is effective!

 

 

Low Stock, Low Prices: Upgrade Your Gear for Squatember

 

What’s Squatember without the right gear? As you squat through the month, protect your upper body with the AAVA Armoured Sports Bra, the most holistic protective sports bra on the market.

With our stock running low, we’re slashing prices—use the code “GetLow” at checkout and enjoy 30% off your purchase. Don’t miss out; this offer is only valid from September 1st to 30th, and sizes are selling out fast! 🏋️‍♀️

 

 

Why AAVA is the Best Choice for Serious Athletes

The AAVA Armoured Sports Bra isn’t just another sports bra; it’s a game-changer. Offering complete torso protection, it’s perfect for athletes across all levels—from high-performing professionals to competitive enthusiasts. With its unique impact foam that hardens upon contact, the AAVA bra shields your collarbones, ribs, breasts, and sternum while allowing full mobility when you need it most. AAVA has you covered whether on the field, court, track or in the ring. 

 

Join us in Squatember! Take on the challenge, share your progress, and equip yourself with the best gear in the game.

👉 Shop the AAVA Armoured Sports Bra with 30% off, and let’s squat our way to a stronger, warmer fall!